Packaging Design | 3D Visualization​ | Website Redesign​

Objective
To develop a visually engaging and on-brand packaging design for Tanquary’s ready-to-drink product line and to extend the brand’s identity into a seamless digital experience through a website redesign.​

Design Solution
As Art Director, I crafted a packaging concept that incorporated bold colors and dynamic patterns, aligning with Tanquary’s established brand while introducing a fresh, contemporary appeal. This design aimed to enhance shelf presence and consumer engagement. Additionally, I led the redesign of Tanquary’s website, ensuring a cohesive visual identity that reflected the brand’s commitment to quality, sophistication, and playfulness. The digital experience was optimized for user engagement and brand storytelling.​

Outcome
The redesigned packaging successfully captured the essence of Tanquary, improving product visibility and consumer interest. The website overhaul provided a smooth, engaging digital experience, reinforcing the brand’s identity and enhancing online presence.​